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First Session

2 articles about first session.

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The Client Who Came Once and Never Came Back

The Client Who Came Once and Never Came Back

They booked, they showed up, the session went well, and then they were gone. First-timers who never return are one of the quietest leaks in a practice. Here is why it happens, what you can actually influence, and a simple follow-up that turns more first visits into second ones.

Jul 10, 2026/6 min read
Writing a Short Intake Form: What to Actually Ask

Writing a Short Intake Form: What to Actually Ask

Most wellness intake forms have grown by accretion. A question gets added after a difficult session, another after a billing surprise, and three years later the form is four pages long and nobody fills it in fully. Here is how to write a short intake form that does its job.

Jun 15, 2026/8 min read
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