Stillpoint field notes
Cash Flow
2 articles about cash flow.
What a Reliable Client Is Actually Worth
Most practitioners rank their clients by rate, and the highest payer sits quietly at the top of the list. But the true value of a client to a practice is not the size of the fee. It is the friction around collecting it. Here is a look at why the person who books the same slot and pays without being chased may be worth more than the one who pays double.
Selling Gift Certificates Without Quietly Losing Money
Gift certificates can fill your December and quietly drain your March. Here is a calm, practical way to sell them in a wellness practice without regretting them later.
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